3 Ways to Plan Inspiring Events at THE LUME Melbourne
By Deni Kirkova|
Scoping out ideas for a work party or new launch and need something really original? THE LUME Melbourne will not only entice delegates but is sure to enchant them. It's the southern hemisphere’s epic adventure into art, and its most unique and creative event space.
Whether you’re planning a cocktail party, gala dinner, or product launch, make it momentous at THE LUME Melbourne. With 11ft projections that can be animated and accompanied by sounds and scents across the 3,000 sqm gallery, events here make an awesome, lasting impression.
This venue at Melbourne Convention and Exhibition Centre (MCEC) launches Monet & Friends on 26 October 2022 after a successful showing of Van Gogh, and runs plus art-filled yoga classes. Private events at THE LUME Melbourne accommodate 50 to 1,200 pax, and they're exclusively managed and catered by MCEC. Here’s just a snippet of what we can plan.
A dazzling smaller event venue, THE LUME Melbourne's mezzanine accommodates 50 to 150 people. Overlooking the main gallery, your guests can enjoy all the evocative digital displays, immersive art and the inspired catering on offer without needing to book the entire space.
While you will have a private, sectioned off area on the mezzanine, the gallery will still be open to ticket holders. It's perfect solution for an original and memorable corporate celebration or networking event during gallery hours.
The event services package includes an entry ticket for each guest, plus customer service and security so you can have a seamless experience. Our bespoke, sophisticated Parisian-inspired menu is lovingly created by MCEC chefs and perfectly paired with fine French wines, craft beers and cocktails.
Exclusive events provide your party with private access to Monet & Friends at THE LUME Melbourne. Perfect for events accommodating 150-1,200 pax, your guests will take over the entire event space. They will travel through a multisensory immersion of Impressionism as the most famous artworks of the era burst to life during a 45-minute feature experience, and animated paintings by Monet, Cézanne and Renoir cover every surface.
Meanwhile, curated music, aromas and flavours delight the senses, transporting guests to adventurous and bohemian 19th-century Paris. It's a spectacular way to punctuate a gala dinner or annual celebration event. An exquisite themed French menu curated by our award-winning chefs completes the experience.
For an unforgettable event with maximum impact but most of the creative done for you, plan an exclusive event at THE LUME Melbourne. While the stunning experience is already complete from start to finish, you can work with our team to make the event your own.
Each of the Monet & Friends experience elements can be woven around your running order. Dazzle with an atmospheric digital backdrop of your choice: twinkling lights in the city sky, a colourful coral reef or sophisticated Art Deco interior. And unlike traditional events, additional styling and entertainment isn’t required within THE LUME Melbourne as your event becomes one with the art.
Custom Branded Events
Fully immerse your guests within your brand through a custom branded event at THE LUME Melbourne. We invite you to work with our creative team on creating a bespoke curation for a product launch or brand experience including custom installations, menu design and projections. Your images or video will beam through 150 projectors across 4 storeys of event space covering the floor, walls and guests for a wondrous and unforgettable experience.
With many seating layouts possible for gala dinners and several stage setup options for keynote speaker address, plus custom lighting and future-proof event technology, our team can bring your dream event to life. Accompanied by your choice of audio for a thrilling 360-degree experience, a custom branded event at THE LUME Melbourne brings your product to life and keeps it front of mind for months to come.
Looking to plan something truly inspiring? Reach out to the team.